Jowissa is a Swiss watch brand founded in 1951, known for its elegant and sophisticated designs, particularly for women. The company is a family-run business with a history of crafting reliable timepieces that are also considered pieces of jewelry. Jowissa is known for its signature crystal cut on the watch case, a key design element that sets them apart. They offer a range of stylish timepieces for both men and women, incorporating the latest technologies while staying true to their traditions, according to Swiss Made Direct.